Marketing | Hastings College

Marketing

Andley ’01 markets globally for 3M

As global business and marketing leader at 3M, a multinational company based in St. Paul, Minnesota, Danette Wilson Andley ’01 develops business strategies in places around the world. No matter where her job takes her, the lessons she learned at Hastings College continue to inform her work and inspire her career. “I still refer to many of the foundational lessons such as the Four P’s, the 3 C’s, customer needs analysis and so many more from the marketing classes I took,” she said. “In addition, the economics courses provided foundational strategic thinking that I still use today.” An employee ...Read more

Marketing grad thrives at Union Pacific subsidiary

When you sit at a railroad crossing and watch a train go by— its cars loaded with grain or clothing or even automobiles — you likely don’t think about the marketing and logistics it takes to get those commodities to consumers. For Christa Hamilton Pichler ‘04, however, it’s all in a day’s work. As director of business development for ShipCarsNow, a Union Pacific Railroad Company in Omaha, Nebraska, she works behind the scenes with the rest of her team to make the transportation happen. Pichler has used her leadership skills to hold responsibilities at ShipCarsNow ranging from managing a sales ...Read more

Omaha art scene brings HC grads together

For three Hastings College graduates, enjoying the Omaha arts scene is all in a day’s work. Amy (Krobot) Rummel ’94, Kori (Else) Radloff ’95 and Jessica (Hardy) Brummer ’04 are all marketing directors working to promote the arts in Nebraska’s largest city. Rummel is director of marketing and public relations for Joslyn Art Museum, Radloff is director of marketing for the Rose Theater and Brummer is director of marketing and public relations at Durham Museum. “It’s actually really interesting that you have three Hastings College grads working for three major arts organizations in Omaha,” said ...Read more

From the golf green to food distribution: Marketing intern makes it happen

As the first marketing intern for ToBa, Inc. , a Minnesota-based food distribution company with a presence in Grand Island, Neb., Kelsey Mayfield’s duties included a little bit of everything: Developing a new logo for Garden Variety, the company’s produce line. Creating a company-wide protocol for welcoming all new customers to ToBa. Assisting with the launch of ONcore, a new website allowing ToBa customers to develop menus for schools, hospitals and assisted living facilities. In nearly all her tasks, she’s applied lessons learned and skills developed in her marketing and communications ...Read more