“College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities.”
U.S. Department of Labor, Occupational Outlook Handbook 2006
Required Courses — 42 Hours
- Financial Accounting
- Managerial Accounting
- Business Consulting & Project Management
- New Media Fundamentals
- Marketing Principles
- Consumer Behavior & Target Market Analysis
- New Media Design or Information Systems
- Intro to Statistics or Behavioral Statistics
- Information Systems
- Global Marketing
- Market Research
- Microeconomics
- Persuasion
- Advertising
- Public Relations
- PLUS - 16 Hours of Speaking, Writing, and Computer Knowledge & Skill-Building Courses
Experiences
- Internships
- Global Trip Courses
- Cutting Edge Web Site Development
Work with HC Project Management Institute’s Local, Regional, & Global Clients
Serve the Community as a Member of the HC Business Club or HC Advertising Club
Join HC’s TV, Radio, Internet News, and Newspaper Teams
Reap the Benefits of our Sincere and Knowledgably Academic Advising System
Gain from HC Career Services’ Interviewing and Job Hunting Seminars
Choose an Additional Major or Minor to Increase Your Career Potential
Career Options
Choose YOUR Marketing Career
- Retailing
- E-tailing
- Market Research
- Product Management
- Pricing
- Distribution
- Promotion
- Public Relations
- Business Owner
“Employment of advertising, marketing, promotions, public relations, and sales managers is expected to increase faster than the average for all occupations through 2014, spurred by intense domestic and global competition in products and services offered to consumers.”
Bureau of Labor Statistics (Fall 2006)
Information
Need HC Info?
Carol A. Meyer, Ph. D.
402.461.7310
cmeyer@hastings.edu
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